Magnifi

Cutting a long game or event video into highlights, resizing each clip for every social platform, and then publishing and translating them is slow manual work.

Magnifi is an AI video editor that automates that chain for sports and other video-heavy teams.

It generates highlights from full-length footage, and you can set rule-based workflows so clips are produced without someone editing each one by hand.

Magnifi also handles aspect ratios automatically, so one source video can be formatted for different channels.

Clips can be published to social media in one click.

For audiences in other languages, the tool produces multilingual versions, which puts AI dubbing and subtitle generation in the same workflow as editing.

Its tags also point to short video generation, thumbnails and video summaries.

The company claims it can cut production cost by 80 percent, but use that as a vendor figure rather than a guarantee.

Magnifi suits media teams, sports organisations and publishers who need fast turnaround on fan-facing video more than they need fine manual control over every cut.