Waldo

Researching a brand, sizing up an audience or pulling together a pitch by tomorrow morning is the kind of work Waldo is built for.

Waldo is an AI marketing platform for agencies and brands that automates brand research and strategy work, using what it calls strategy-grade expertise and differentiated data.

Audience insights and last-minute pitches are named use cases, and the scope goes beyond those two.

The data side is where Waldo makes its case.

It pulls from social platforms, ad libraries and premium data providers, so the marketing insights come from live sources and not from a static report.

You get answers faster than a manual research pass would give you, which matters most when a pitch deadline is close.

For teams, Waldo adds custom workflows, private workspaces and collaboration tools.

That means a strategist can set up a repeatable research process and share the results with colleagues without exposing client work to people outside the workspace.

It is meant for agency and brand teams rather than solo hobbyists, and it sits closer to a research tool than a content generator.